Content Marketing Archives

How to Identify and Overcome Content Marketing Challenges

July 25, 2022 by rellify team

Nearly every content marketer strives to produce quality content that creates brand awareness, loyalty, and engagement. But we all face marketing challenges that make it harder to reach target consumers. Fortunately, with the right strategy and tools, you can overcome the roadblocks and realize impressive content-performance results. Read on to learn how to anticipate common …

how to create a content marketing strategy 8 steps

8 Steps to Creating the Best Content Marketing Strategy

June 6, 2022February 8, 2022 by rellify team

How can you craft a content marketing strategy that delivers strong results? Read on for some helpful tips to get started.

Content Marketing 101: Everything You Need to Know

June 6, 2022January 13, 2022 by rellify team

As the digital world disrupts many formerly tried-and-true marketing channels, content marketing has become increasingly important. But what is it, exactly? And how can you incorporate various types of content into your overall marketing strategy? Read on for everything you need to know about content marketing. But first, let’s start with the basics. What is …

How to Create Content People Care About and Want to Read

June 6, 2022November 30, 2021 by rellify team

How do you become a thought leader in your industry? Short answer: You create content people care about reading! But, how do you do that? Julie Neumark and Holly Bowyer, founders of Media & Marketing Minds recently led a webinar for rellify covering this topic and more! Read on for some highlights about how to …

What Are Topic Clusters and 6 Steps to Start Improving Your Content

June 6, 2022November 18, 2021 by rellify team

Looking for a way to unify your blog posts, add structure to an overly long piece of content, and see massive gains in the search rankings? Incorporating topic clusters could be an ideal way to improve your website’s user experience and refine your content strategy.

Why You Should Use a Content Marketing Platform

June 6, 2022October 25, 2021 by rellify team

What is a content marketing platform, and should you use one to propel your marketing efforts? Read on to learn all about content marketing platforms and which ones can help you get your message across.

10 Ways Content Marketing Efforts Can Drive Sales

June 6, 2022October 18, 2021 by rellify team

Content marketing efforts provide subtle but powerful ways to help businesses connect with consumers. Instead of promoting your product directly to your target audience, content marketing uses blog posts, videos, and social media to create brand awareness. A comprehensive content marketing strategy can yield valuable results.

A Guide to Using Natural Language Processing for Content Marketing

June 6, 2022September 28, 2021 by rellify team

Understanding natural language processing and the way it informs machine learning can dramatically improve your content marketing efforts. Read on to learn all about this tool and how it can help drive a greater audience to your company.