Content Gap Analysis

Compare your content coverage against competitors using an ideal topic structure. Identifies gaps (competitors have, you don't), opportunities (no one covers), and strengths (you cover, they don't).

See what competitors cover

Spot the subtopics your competitors publish on so you can respond with confidence.

Prioritize the next best pages

Turn a messy topic into a ranked list of gaps, opportunities, and strengths.

Align your team on scope

Use a clear hub-and-spoke benchmark so everyone agrees on what “complete coverage” means.

Who is it for?

Best for content strategists, SEO leads, and marketing managers planning a topic cluster or refresh.

Coverage map + gap list

You get a coverage map that compares your site to competitors against an ideal topic structure, plus a prioritized list of content gaps and whitespace opportunities to target next.

Benchmark topic structure (hubs + spokes) used for scoring

Coverage matrix showing who covers each subtopic

Prioritized gaps, opportunities, and strengths with notes

Crawl snapshots saved per domain (URLs + mapped subtopics)

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“We used this to audit our ‘AI agents’ cluster and found 6 gaps the top sites covered. The coverage map made it easy to pick what to write next and justify it to stakeholders.”

Frequently asked questions

Find quick answers to common questions about this blueprint

Can I customize the output?

What if the results aren't what I expected?

How is this different from just prompting the AI myself?

Can I use this blueprint for different projects?

Ready to find your gaps?

Takes about 2 minutes. No setup required.

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