Market Landscape
Build an evidence-backed competitor landscape from a single company input—competitor set, capability taxonomy, and a capability-by-company matrix with sources.
Discover competitors exhaustively
Iteratively expand from ‘competitors/alternatives/vs’ and category queries until results converge—capturing direct, adjacent, and substitute solutions.
Create a normalized capability taxonomy
Turn messy feature lists into a consistent taxonomy (6–12 top-level categories) that works across all companies in the landscape.
Generate an evidence-linked matrix
Produce a company×capability CSV where every TRUE is backed by an evidence URL and note—so you can trust what’s in the grid.
Who is it for?
Product marketing, strategy, and research teams (or founders/analysts) who need a credible view of the competitive landscape and positioning inputs.
A complete market landscape folder
A structured set of markdown + CSV deliverables saved to a consistent folder layout—ready for positioning, enablement, and strategic planning.
Company profile markdown (snapshot, capabilities, differentiators, sources)
Competitor profile markdowns (10+ recommended) with evidence links
capability_categories.csv (capability_id, category, capability, definition)
landscape_matrix.csv (company, capability_id, TRUE/FALSE/blank + evidence)
Frequently asked questions
Find quick answers to common questions about this blueprint
How is this different from just prompting the AI myself?
Can I use this blueprint for different projects?
Do I need any technical skills?
What if the results aren't what I expected?
Can I customize the output?
How long does it take to run this blueprint?
Build a market landscape
Takes about 2 minutes. No setup required.
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