Let’s face it; Search Engine Optimization has a language all its own, made up of a long list of SEO terms. But by understanding and using these terms effectively, businesses can optimize their content to connect with potential clients and customers.
While technical SEO and domain authority are both crucial components to a high-performing website, they’re not enough. You need to reach the right audience with your content, and that’s where relevance comes into play.
SEO is a rewarding but complicated undertaking. Here are some essential SEO best practices a business must take to get the most from its search engine optimization efforts.
Juergen Kranz is our CTO and shared his thoughts about the need for NLP and how companies are using it to identify relevant content.